A Case Study on PPC
Customers on demandAt LAR, our success is driven by decades of experience in data-driven decision-making. This is only further reflected in every aspect of our marketing strategies. Among the 28 industries we serve, here is an example of how LAR can help transform your business.
Intro
A 71.43% Conversion Rate in Just 6 Months
A New York based plumbing company desperately wanted to scale, but nothing they tried worked. Struggling with a limited budget, absence of ad extensions, irrelevant landing pages, no call tracking, and ineffective ad copies, this company faced an uphill battle in a competitive market.
Results
Steady Increase in Conversions with a Decrease in Cost per Conversion
Solution
We began by optimizing the plumbing service’s landing pages to enhance user engagement and conversion rates. Taking control of their campaigns, we conducted rigorous testing of new ad variations with different headlines and descriptions, which significantly outperformed previous ads. This led to higher click-through rates and reduced costs per conversion. By implementing call tracking and refining targeting strategies, we ensured precise campaign management and maximized ROI. These efforts not only increased website traffic and leads but also positioned the client for sustained growth in their competitive market.
Increased Conversions
24 → 50
Decreased Cost per Conversion
$45.71 → $23.38
Increased Conversion Rate
38.71% → 71.43%
Let LAR Do the Work
Ready to transform your business? Discover how LAR can help you obtain more customers at a lower cost with a free business analysis.